Entomophagy or Meat from a Petri Dish? Two different solutions to solve hunger.

By now, both solutions have probably appeared on your radar, especially if you are involved with the food business. What you may not know is that two very different factions have gotten involved behind the scenes.


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Per Eco- Business, the global market for insect-based protein in 2015 was $ 33 Million and is expected to increase to $ 773 Million by 2024. Despite the huge growth rate, that is a small slice of the global meat and seafood market, which is currently estimated at $ 844 Billion by Statista.

This correlates with our own observation that insect food companies are small start-ups funded either by the founders or angel investors using direct sales via e-commerce to create a viable business.

We have worked with several start-ups in this field. If you are considering an entry into this market, please contact us for a no-obligation conversation.


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Unlike insect protein, Lab-Meat has drawn the interest not only of Silicon Valley but also the venture arms of traditional protein producers such as Tyson.  While getting funding has not been an issue, growing meat in a Petri dish has proven to be difficult and capital intensive. What did not help were companies such as Hampton Creek(now called Just), which was the darling of Silicon Valley until their mayonnaise product turned into a sales fiasco.

Unlike insect food, lab-meat has a high capital cost for entry and while it is being worked on, the final break-through in both taste and cost is still in the future.

Fascinating Trends over the next 30 years – Decentralization vs. Internalization ?

If you are a Millennial, these two books will provide some insight into what you will be facing in your professional life over the next 30 years or so.

While both books are somewhat “out there”, both provide information and parameters as to where our environment is heading.

Personally, I favor internalization. As Boomers we experienced mind-altering drugs early and the effects of the cloud late. However, I can see how easily the two schools of thought can merge and that some knowledge of both trends can be beneficial and also prepare us for the inevitable “Black Swan” events in our life.

More on Internalization                                                      and more on Decentralizationdecentralization-vs-internalization.jpg

The Water is coming!

If 2017 had one message for small business, it was: “Check your Insurance”.

With the realization that extreme weather events and rising sea levels are now the new normal, many small (and large) businesses found out the hard way whether or not their policy covered them for damage. Since normally a location is a large fixed asset, resilience in fixing the damage and preparing for the next event is essential.

Interesting read, but somewhat biased!

Water will come

Infinite Diversity and issues with “customized” products.

One of our clients is in the MVP phase of a health/performance related product that will be unique and made separately for each customer.

One of the issues is whether or not a potential customer is willing to go through the steps (taking 4 specific pictures and uploading them) needed to allow the company to produce the product.

As part of our research we came across a blog that had compiled a lot of interesting statistics, which unfortunately did not answer our questions.

Interesting Statistics! 

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1 Million plus views in 11 days – What to do when Things go Viral!

Last month, one of our clients had a video go viral on Facebook. More than 1 Million views in 11 days!

As always, one must be careful for what one wishes for. The unintended consequences of a fortunate event such as this are many. Fortunately, our client was prepared and had inventory to cover the unexpected number of orders.

What they did not expect was the amount of International interest coming at them at lightening speed. We are happy to be involved with this success!

For more detail: click here.